浙江立新珠宝科技股份有限公司
浙江立新珠宝科技股份有限公司（以下简称“立新珠宝”）成立于2010年10月11日，坐落于浙江省兰溪市经济开发区秋菱路26号，是国家高新技术企业、省专精特新企业，并通过ISO9000质量体系认证。目前，公司已发展成为中国最大的自动化织链机研发、生产与服务提供商之一。
贵金属织链机及全套机械设备的研发制造，是公司的核心支柱业务。创业初期，面对意大利、韩国等企业的长期技术垄断，立新珠宝于2010年凭借自主研发设备生产出首批贵金属首饰，成为国内较早打破欧美技术垄断的企业之一。如今，公司已拥有60余种设备、60余项专利（含4项发明专利）。其自主研发的高速自动化织链机，每分钟最高可打出600个圆圈，售价仅约5万元，而国外同类设备售价高达二十七八万元，性价比优势极为显著。其中，代表性成果——蛇链机，历经5年攻关、投入200余万元，于2021年成功突破技术瓶颈，可在数秒内将贵金属编制成蛇形链条，深受国际市场欢迎；最新研制的圆网链机也已调试待发，即将推向市场。
在深耕设备制造的同时，公司同步拓展黄金、K金、白银等贵金属首饰的生产销售业务。公司持有黄金进出口加工贸易手册，是浙江省首家获批黄金进料加工贸易手册的企业，可从国外进口原料，加工后销往迪拜、香港等地区，年产值达3亿元，年进出口贸易额超3000万美元。旗下拥有自主品牌“欧瑞珠宝”，并开展首饰电镀加工业务。此外，公司积极承担社会责任，于2018年与兰溪市中德职教集团联合办学，开设“黄金首饰设计与加工班”，形成“校企一体、多元课堂、适岗培养”的人才培养新模式，持续为行业输送技术人才。
在战略布局上，立新珠宝秉持“立足华东，布局全国，辐射全球”的愿景，产品已畅销中东、东南亚、印度、俄罗斯等海外市场。2024年上半年，出口销售额即达6000多万元，超过上年全年总额。2026年以来，公司相继赴泰国、土耳其、马来西亚参展，并在印度尼西亚发展新代理伙伴，在泰国、马来西亚获得新订单；同时借助自媒体及国外网站多渠道推广，积极拓展全球业务版图。
公司对外投资设立了深圳欧瑞珠宝有限公司及浙中黄金珠宝制造（金华）有限公司。其中，浙中黄金珠宝制造（金华）有限公司负责运营的浙中黄金珠宝产业园，专注于黄金珠宝饰品产业园的投资建设、产业招商及园区运营。
展望未来，公司计划在设备研发方面加大投入，广纳专业人才，进一步提升设备的自动化水平和市场竞争力。同时，通过延伸产业链、建设黄金珠宝产业园，不断完善从设备研发制造到首饰生产加工、人才培养的全链条布局。立新珠宝热忱欢迎各界朋友莅临考察、洽谈合作，共谋发展，共创辉煌。
Zhejiang Lixin Jewelry Technology Co., Ltd.
Zhejiang Lixin Jewelry Technology Co., Ltd. (hereinafter referred to as “Lixin Jewelry”) was established on October 11, 2010, and is located at No. 26 Qiuling Road, Lanxi Economic Development Zone, Zhejiang Province. It is a national high-tech enterprise and a provincial-level “Specialized and Sophisticated” enterprise, and has obtained ISO 9000 quality system certification. To date, the company has grown into one of China’s largest R&D, manufacturing, and service providers of automated chain-making machines.
The R&D and manufacturing of precious metal chain-making machines and complete mechanical equipment constitute the company’s core pillar business. In its early start-up phase, facing long-standing technological monopolies held by Italian, Korean, and other foreign companies, Lixin Jewelry produced its first batch of precious metal jewelry using self-developed equipment in 2010, becoming one of the earliest domestic enterprises to break the European and American technological monopoly. Today, the company possesses over 60 types of equipment and more than 60 patents (including 4 invention patents). Its self-developed high-speed automated chain-making machine can produce up to 600 rings per minute, with a selling price of approximately RMB 50,000, while comparable foreign equipment is priced as high as RMB 270,000–280,000, offering a remarkable cost-performance advantage. Among its representative achievements, the snake chain machine – developed over five years of intensive R&D with an investment exceeding RMB 2 million – successfully overcame key technical bottlenecks in 2021. It can weave precious metals into snake-shaped chains within seconds and has gained strong market acceptance internationally. The newly developed round mesh chain machine has also completed trial runs and is ready for market launch.
Alongside its equipment manufacturing core, the company simultaneously expands its precious metal jewelry production and sales businesses, covering gold, K-gold, and silver. The company holds a gold import-export processing trade manual and is the first enterprise in Zhejiang Province to be approved for a gold inward processing trade manual, enabling it to import raw materials from abroad and export finished products to markets such as Dubai and Hong Kong, with an annual output value of RMB 300 million and an annual import-export trade volume exceeding USD 30 million. It also owns the proprietary brand “Ourai Jewelry” and provides jewelry electroplating processing services. Furthermore, the company actively fulfills its social responsibilities. In 2018, it partnered with Lanxi Sino-German Vocational Education Group to co-establish the “Gold Jewelry Design and Processing Program”, creating a new talent cultivation model featuring “school-enterprise integration, multi-dimensional classrooms, and post-adaptive training”, continuously supplying skilled talent to the industry.
In terms of strategic layout, Lixin Jewelry adheres to the vision of “rooting in East China, covering the national market, and reaching out to the global market.” Its products are already well sold in overseas markets including the Middle East, Southeast Asia, India, and Russia. In the first half of 2024, export sales alone exceeded RMB 60 million, surpassing the total for the entire previous year. Since 2026, the company has successively participated in exhibitions in Thailand, Turkey, and Malaysia, developed new agency partners in Indonesia, secured new orders in Thailand and Malaysia, and actively expanded its global business footprint through multi-channel promotion via social media and overseas websites.
The company has made outward investments in Shenzhen Ourai Jewelry Co., Ltd. and Central Zhejiang Gold & Jewelry Manufacturing (Jinhua) Co., Ltd. Among these, Central Zhejiang Gold & Jewelry Manufacturing (Jinhua) Co., Ltd. operates the Central Zhejiang Gold & Jewelry Industrial Park, focusing on investment, construction, industrial attraction, and park operation for the gold and jewelry sector.
Looking ahead, the company plans to increase investment in equipment R&D, attract professional talent, and further enhance the automation level and market competitiveness of its equipment. At the same time, by extending the industrial chain and building the gold and jewelry industrial park, it strives to continuously improve its full-chain layout – from equipment R&D and manufacturing to jewelry production and processing, as well as talent development. Lixin Jewelry warmly welcomes friends from all sectors to visit, inspect, and discuss cooperation, with the shared goal of pursuing mutual development and creating a brilliant future together.