杭州市上城区曼利珠宝首饰店

杭州市上城区曼利珠宝首饰店是浙江省珠宝玉石首饰行业协会理事单位，坐落于杭州市上城区金鸡岭路19号，曼利珠宝为其旗下品牌。品牌从线上淘宝店铺起步，秉持“以诚立业、以质传美”的经营理念，以珍珠珠宝为核心，主营淡水珍珠、海水珍珠全品类批发、代理及零售，并覆盖婚嫁三金、日常穿搭、轻奢送礼、艺术收藏等全场景珠宝产品，是一家兼具口碑、品质与温度的国民质感珠宝品牌。

作为行业自律组织成员单位，曼利珠宝始终坚持“匠心为本、诚信为基”，深度聚焦珍珠选品、工艺把控与品质管控。从源头采购、原料甄选到工艺制作、成品质检，品牌恪守行业标准，逐步完善供应链体系，打通源头采购渠道，从单一零售模式升级为选品标准化、服务专业化、品类多元化的经营模式，致力于让珍珠之美在当代生活中焕发新生。

品牌秉持“以诚立业、以质传美”的理念，以“联结珠宝美学与情感温度”为使命，将国风文化、自然意象、轻奢时尚融入产品创作，持续丰富婚嫁三金、日常穿搭、轻奢送礼、艺术收藏等全场景珠宝产品。通过“线上+线下+新零售”复合经营模式，推出专属珠宝定制、旧饰翻新、以旧换新、终身养护等增值服务，实现从“产品销售”向“美学服务、情感赋能”升级，让珠宝成为可佩戴、可珍藏、可融入日常的生活艺术。

2026年，在政府扶持下，品牌积极拥抱数字化转型，学习AI智能应用及非遗串珠、非遗宋锦美学等课程，荣获2026杭州市“AI+个体创新应用大赛”金奖、“锦珠交辉·匠心织梦——宋锦与串珠艺术融合大赛”优秀奖，并获评浙江省个体工商户公共品牌“浙个好商户”，成为2026级第一期“浙个好学堂”优秀学员代表。展望未来，曼利珠宝将持续秉承“匠心为本、诚信为基、创新为魂”的核心价值观，于珍珠方寸之间诠释珠宝美学历久弥新的生命力。我们致力于成为连接珠宝美学与现代生活的品质珠宝品牌，让每一位佩戴者都能在日常中触摸珠宝之美，感受其情感温度与永恒魅力。

Manli Jewelry — Brand Profile

Hangzhou Shangcheng District Manli Jewelry Store is a council member unit of the Zhejiang Provincial Jewelry and Jade Industry Association. Located at No. 19 Jinjiling Road, Shangcheng District, Hangzhou, Manli Jewelry is its brand. The brand started from an online Taobao store and adheres to the business philosophy of “building the business with integrity and conveying beauty with quality.” With pearl jewelry at its core, it specializes in full-category wholesale, agency, and retail of freshwater and seawater pearls, and covers all-scenario jewelry products including traditional bridal “Three Golds,” daily styling, light luxury gifting, and art collection. It is a national-quality jewelry brand that combines reputation, quality, and warmth.

As a member unit of the industry self-regulatory organization, Manli Jewelry has always adhered to “craftsmanship as the foundation and integrity as the basis,” focusing deeply on pearl selection, craftsmanship control, and quality management. From source procurement and raw material selection to craftsmanship production and finished product inspection, the brand abides by industry standards, gradually improves its supply chain system, opens up source procurement channels, and upgrades from a single retail model to an operating model featuring standardized product selection, professional services, and diversified categories. It is committed to giving the beauty of pearls new life in contemporary living.

Adhering to the philosophy of “building the business with integrity and conveying beauty with quality,” and taking “connecting jewelry aesthetics with emotional warmth” as its mission, the brand integrates traditional Chinese style culture, natural imagery, and light luxury fashion into product creation. It continuously enriches all-scenario jewelry products for traditional bridal “Three Golds,” daily styling, light luxury gifting, and art collection. Through a composite business model of “online + offline + new retail,” it offers value-added services such as exclusive jewelry customization, old jewelry refurbishment, trade-in, and lifetime maintenance, achieving an upgrade from “product sales” to “aesthetic services and emotional empowerment,” and making jewelry a wearable, collectible, and everyday life art.

In 2026, with government support, the brand actively embraces digital transformation, studying AI intelligent applications and courses on intangible cultural heritage bead stringing and intangible cultural heritage Song brocade aesthetics. It was honored with the Gold Award in the 2026 Hangzhou “AI + Individual Innovation Application Competition” and the Excellence Award in the “Brocade and Pearls in Radiant Harmony, Craftsmanship Weaves Dreams — Song Brocade and Bead Stringing Art Fusion Competition.” It was also recognized as a “Zhe Ge Hao” (Zhejiang Good) Merchant under Zhejiang Province’s public brand for individual industrial and commercial households, and became an outstanding student representative of the first cohort of the 2026 “Zhe Ge Hao Academy.” Looking ahead, Manli Jewelry will continue to uphold the core values of “craftsmanship as the foundation, integrity as the basis, and innovation as the soul,” interpreting the enduring vitality of jewelry aesthetics within the delicate space of pearls. We are committed to becoming a quality jewelry brand that connects jewelry aesthetics with modern life, allowing every wearer to touch the beauty of jewelry in daily life and feel its emotional warmth and timeless charm.